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When you winterize your air conditioner, think of the money you save as downpayment for the electricity you will buy when hot weather returns. If you fail to winterize your air conditioner, you might as well sit and watch money fly out the window. So, write a stickup note on the fridge: “Winterize air conditioner!”

Some of us have grown to take air conditioning as a basic utility. We may tend to forget that in recent generations, air conditioning was considered a luxury, and before that, air conditioning didn’t even exist. Therefore, the effort to winterize your air conditioner is basically an act of personal responsibility.

Besides that, it’s not really hard to winterize your air conditioner.

The rules to winterize an air conditioner are pretty much the same for inground central units, and for portable window air conditioners. Of course, if the portable window air conditioner is lightweight enough, the best way to “winterize” is simply to pull the unit indoors and store it somewhere, even if you just let it sit below the window until warm weather returns. However, even with indoor storage, you should stand the unit on top of a couple of small bricks so that the entire bottom surface is not flush to the floor.

To start, don’t be afraid to spray the garden hose full force in order to prepare to winterize your air conditioner. Your air conditioner is not allergic to water. Get rid of the dirt, leaves and gunk that may have accumulated. In this way, you don’t just winterize your air conditioner, you sort of give it a tuneup.

Your air conditioning unit will dry out on its own, to some degree. Still, you must be sure to towel dry the condensing apparatus in order to prevent rust. A modern-built air conditioner can last just as long as a television set with some TLC.

For your central air unit, or if you are leaving the window air conditioner in the window for the winter, now it’s time to put on the cover. Don’t skimp on money for a quality, form-fitting cover that’s manufactured specifically for your air conditioning unit. Invest $10 or $20. It might seem okay to just cut some plastic for a cover, but there’s a good chance that the protection will not be as efficient. When you enter winter weather, you no doubt put on a warm and cozy coat, not a plastic tarp. Treat your air conditioner as you would treat yourself.

SOURCES

http://www.ehow.com/how_4481067_winterize-air-conditioner.html

http://www.air-conditioner-home.com/blog/2008/12/ready-set-winterize.html

http://www.improvementscatalog.com/home/diy/air-conditioner-winter

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The perfect way to cool down a room in your home is by using a window air conditioner. This type of air conditioner can keep a room cool and humidified at the same time. However, before you head off to buy a new unit, you’ll need to figure out what size you need. You see, window air conditioners come in different sizes, or cooling capacities. The cooling capacity of a unit is measured in British Thermal Units, (BTU’s). The more BTU’s it has, the more space it can cool down. And, of course, the bigger the room, the more BTU’s you’ll need. If you buy a window air conditioner that is too big, it will start and stop too much. This will not only waste energy, but your room won’t be properly dehumidified. On the same hand, an air conditioner that is too small for your room will run too much trying to do its job. If the unit doesn’t have enough BTU’s, the room never will become cool and comfortable.

So, how do you figure out what size of a window air conditioner that you need? There’s a sure-fire formula that will take many factors important into consideration. First, measure the length of the room you want to cool down. Then, measure the width of that same room. Finally, measure the height of the room from the floor to the ceiling. Multiply the length times the width times the height. The resulting number is the volume of the room.

Now, you’ll need to determine which direction the most exposed wall of the room faces. That is, which wall of the room is most exposed to the outside elements. Look around the room to find the answer- is it east? north? south? or west? Look at east as having a value of 17; west as having a value of 20; north’s value is 16, and south is 18. Use the volume of the room and multiply that number by the corresponding number for whatever direction you chose.

Finally, in order to find out what size of a window air conditioner you’ll need to buy for your room, divide the result you last arrived at by the number which corresponds most accurately to the level of your home’s insulation. If your home has poor insulation, use a 4. If the insulation is good, use a 5. And, if the insulation in your home is excellent, then use the number 6.

The result of these calculations will give you the approximate number of BTU’s your new air conditioner will need to have.

Does the formula sound complicated? It’s really not. All the numbers in the calculation are necessary. That way, the volume of your room, the exposure of the outside elements, and the rating of the insulation are all taken into consideration.

Let me give you the example of my living room. I purchased a window air conditioner for this room, and the formula gave me the perfect size. My living room is 20 feet long, 18 feet wide, and 8 feet high. I multiplied 20 by 18 by 8 which equals 2,880. The wall that is most exposed to the outside elements is the south side. The corresponding number for south is 18. So I multiplied the 2,880 by 18. The result is 51,840. Next, I determined that the insulation level of my home is good. A “good” level is a number 5. Finally, I divided 51,840 by 5. The resulting number is 10,368. After I rounded it off, this told me that I needed to purchase a 10,000 BTU air conditioner. They come in sizes from 5,000 BTU’s all the way up to 24,000 BTU’s.

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Christmas home decor is a big part of the holiday season. Many people enjoy decorating their home for the holidays. There are many home decor items for the holidays to choose from, ranging from wreaths and trees to flags and stockings. Holiday decor is great for both parties and getting everyone into the Christmas spirit.

It is not hard to find home decor for Christmas. You can find the decor in store such as Wal-Mart, Target, Kmart, Rite-Aid, and Walgreens. Some malls and shopping centers open up seasonal Christmas stores, which will definitely have decorations. You can also shop online, checking out shopping websites such as Amazon and eBay.

Whether you are still decorating for this year or getting a head start on purchasing decorations for next year, a list of home decor ideas for the holidays can come in handy. There are many to choose from and a list can help to narrow down your wide search. Here is a list of Christmas home decor that can be found in stores both online and offline.

Charlie Brown's Tree with Blanket.
If you are a fan of The Peanuts Gang, then you will love this piece of decor! This tree looks just like the famous little Christmas tree from “A Charlie Brown Christmas”. This tree includes the red ornament and Linus' blue blanket.

Christmas Holiday Time Reusable Wall Decoration Stickers – Santa and Reindeer Sleigh.
Decorate you wall with these Christmas Holiday Time Reusable Wall Decoration Stickers! This set of wall decoration stickers feature Santa in his sleigh as his reindeer pull him across the sky! The stickers can be placed on the wall, window, doors, and more! It easy to apply and remove these stickers, and they can even be reused during the many holiday season to come!

Elvis Presley Merry Christmas Flag: Elvis Home Decor by The Hamilton Collection.
Elvis Presley fans will love this Christmas flag! This Christmas flag features The King of Rock 'n' Roll wearing one of his famous white jumpsuits and singing into a microphone. The boarder features holly berries and music notes. Across the bottom is the phrase “Merry Christmas”. This flag will help to get Elvis fans into the Christmas spirit.

Jumbo Giant Christmas Stocking.
This red and white giant Christmas stocking is made out of felt. They are big enough to decorate the house with and fit gifts inside. This stocking is one piece and measures at 16 inches by 45 inches.

'Revelry' Christmas Wreath – 24″ with Red Ornaments & Cranberries.
This Christmas wreath is decorated with a mix of evergreens, red ornaments, and cranberries. The wreath is artificial but realistic looking. It can be used inside and outside. This 'Revelry' Christmas wreath measures at 24 inches in diameter.

This list of Christmas home decor contains only a few of the many decor items found in retail stores and on shopping websites. There are so many to choose from, the possibilities of how to decorate with them are almost endless! For example, you decorate in a specific holiday theme. Themes can include sweet treats (such as Christmas cookies and candy), snowmen and snowflakes, pinecones and holly berries. Another example would be to create scenes, which can be a lot of fun. Create scenes using decorations of Santa Claus, his reindeer, and his elves. Scene can include Santa flying in his sleigh, delivering presents, or the elves making toys. If you are a fan of popular characters, such as The Peanuts Gang or Disney, then you can decorate your home to represent them! If you do not want to use a theme or create a scene, then you can simply mix up the decorations a little. You can use Santa window clings, snowflake lights, and pine cone wreaths.

Regardless of how to decide to decorate your home, everyone will love Christmas home decor you choose! Be creative and have a nice time decorating your home for the holidays. Happy Holidays and Merry Christmas!

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Often if you walk into any bookstore you will not just find books but magazine; these magazines range from magazines on coins to hobbies to military history and fashions. The most noticeable magazines in these bookstores are fashion magazine and there are so many of them that they range from wedding magazine to those ranging on the lifestyles of the rich and famous. However there has been a shift on the covers of many of these fashion magazines for they do not always show models who know the industry best but actors and singers; this practice has become so widespread that the three career choices have began to merge however is this a safe practice for fashion magazines or even the industry itself? I believe not.

For the fashion industry it is dangerous to include actors and singers on the cover of their magazines because it gives jobs away from models who by tradition are a big part of the fashion industry. The first reason why this is a dangerous practice is because it narrows the industry’s potential strengths; many people who would chose modelling as a career would be kept from doing so because the number of jobs and shots for magazine covers would shrink due to actors and singers appearing on them; it is downsizing even when the industry is growing and new talent can be seen in America, Europe, and in the emerging markets of India and Asia. We must also remember that the fashion industry is a worldwide industry and many of the people who notice fashion around the world do not notice or follow the trends of culture in Europe and America so the movies that are made and the songs that are made here in the west have a limited value in a global sense in places like China, India, the nations of Africa and South America; so the practice of using singers and actors has limited value on a global scale and is not economical in the long run. It is better to use models who are dedicated to the fashion industry who are wide spread in cultures world wide that and noticed by all cultures; it centralizes the industry from the economical sense.

The second reason why it is a dangerous practice is because using actors and musicians to do cover shots and photo shoots limits the dedication of the industry’s marketability. Everyone can not relate certain actors or the movies they make; likewise everyone can not relate to singers and what they sing. Everyone does not like or listen to Hip Hop Music; Rhythm and Blue; or Rock Music so when a magazine uses the face marketability of actors and singer they gain interest into their magazine as a product but they also alienate a much larger area of the public as a whole that can not identify with the actor or singer and thus will not buy the magazine or pick it up. For subscribers who have no choice it doesn’t matter but to those who are potential subscribers it limits the marketability of the magazine as well as the works of the clothing designers as a result for their works may not be seen if no one picks the magazine up. for fashion magazines to use actors and singer to do cover shots on magazines can have wide spread damage to the industry as a whole.

The third and last reason why using actors and singers is a dangerous practice to the industry is because models can learn the industry and have a dedication to the industry’s growth as a whole; when actors and singer are not so inclined to have the same allegiances for they have other jobs that are major sources of income; singing and acting. For a singer and actor doing a fashion cover is a good thing but the honour is lost up them when they do not know the significance of the magazine or job; it is just something to do among many other things. For a model a photo shoot is how they make a living so they appreciate the chance to do the work and have loyalty to the industry in wanting to see it survive and grow because models are apart of that industry; give a smart model a cover shot and the honour is complete understood because unless they are new to the industry the model knows will understand the significance of such a job.

The fashion industry must be loyal to itself; its clothing designer; its models; its magazines as a whole by only giving jobs to models and showing people that represent the population of the world as a whole; for it is like a chair with three legs; you damage one side of the industry as you would a leg on a three legged chair and the entire industry will fall over just like that chair.

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Is getting your house clean unnecessarily emptying your wallet? When you clean your house, each virtuous squeeze of the trigger bottle rids your house of dirt and grime, giving you the satisfaction of a job well done. But you may be pouring some of your hard-earned money down the drain if you overspend on cleaning supplies. Can you get the surfaces in your house squeaky clean without using high-priced cleaning products? Yes–once you discover the best stores and strategies.

Dollar Store Cleaning Supplies For a Fraction of Brand Name Cost

The local dollar store can probably save you a dollar or more on every cleaning item you buy. Below are some of the examples of bargains you can find at Dollar Tree. Comparable products cost 2.99 and up for costlier brands.

Pine Cleaner for $1.00 – A full size bottle of concentrated pine cleaner is a favorite bargain. The pine solution that Dollar Tree carries is better than the generic versions sold elsewhere.

Oxygen Cleaner for $1.00 (16 oz.) – The authentic name brand version and the Oxygen Cleaner from Dollar Tree will give you the same stain treating results. Buy the dollar version and save your hard-earned money while getting your clothes and other surfaces just as clean.

Window Cleaner for $1.00 – It’s blue liquid and it gets your mirrors and windows clean. Why pay $2 to $3 more?

Daily Shower Cleaning Spray for $1.00 – If you spray your shower daily, you will go through shower cleaning spray faster than almost any other cleaning product. To pay full retail price for the name brand is truly money down the drain.

Admittedly, your local dollar store cannot always deliver the best values on every kind of item they stock. Some items may actually cost more than they do at “big box stores” like Wal-Mart and Target. In the cleaning department, however, the savings can be significant – two dollars or more per item. For savvy shoppers looking to stretch their pennies by comparing prices, visiting the dollar store delivers impressive savings.

Concentrated Multipurpose Cleaner: Many Uses, One Bottle

You can also find great values at wholesale clubs. These bargains also spare you the hassle of clipping coupons to attempt to save money on name brand cleaners that are overpriced.

Your local wholesale club probably sells concentrated Simple Green in one gallon jugs, which allows you to dilute it to the right concentration for the job, whether that is heavy cleaning, light cleaning or something in between. The best value is for light cleaning. Use it instead of paying upwards of $2.99 for household cleaner, and you can re-use and fill a 32 oz. spray bottle from 1 ounce of concentrate for around 7 cents.

You can also use concentrate to clean your kitchen floor for pennies. Mix just one pint of medium-strength solution and pour it on the floor, especially on the spots that need scrubbing. Fill your mop bucket with water, wet the mop, and mop up big savings as you make the floor sparkle. There is no need to mix up a whole gallon or more of solution. Use the plain water in the bucket to rinse the mop. This method allows you use less of the concentrate and thus save 75% each time you scrub your floor.

Multi-purpose concentrated cleaner can be used in countless other capacities. Having all-purpose cleaner on hand gives you options and saves time and gasoline too. If you run out of your favorite specialty cleaner, you can continue cleaning with your multi-purpose solution and restock other varieties later, rather than making a desperate trip to the store.

Overall Shopping Strategy:

1. Shop the dollar store first for specialty cleaning supplies.

2. Buy concentrated all-purpose cleaning solution at either the dollar store or in bulk your local wholesale club.

3. If there is anything remaining on your list, you can fill in the gaps at a discount retailer like Target, and buy the store brand.

4. Congratulate yourself on both a clean house and noticeable savings.

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A successful SEO strategy is a major key to ensuring you easily and properly promote your website or content. An SEO strategy will also help you to focus on your actual website or content instead of spending all your time on the implementation of SEO.

The first step is to create your plan. The simplest way to accomplish this is to write out a to-do list. You’ll use this to-do list to define your goals and tasks. As each goal or task is implemented, you can check it off. Here is an example of a to-do list:

1. Primary goals

• Listed in top 3 search engine
• Show within first 20 results using researched keyword
• Time frame: within the next 6 month

2. Secondary goals

• Increase website traffic by 5% within the next 3 months
• Increase sales by 3% within the next 4 months
• Increase brand awareness for product line within targeted consumer base

With your to-do list created, you can set tasks for each listed primary and secondary goal. Example tasks would be selecting the top three search engines and finding out about their submission guidelines, ensuring your researched keywords and phrases are placed within your website content and locating a good program or site that will monitor your website. The latter task leads us to the next part of a good SEO strategy, analyzing your site.

There are many programs and sites out there that will analyze your site. For the sake of this article I recommend checking and possibly using Google Webmaster Tools. This site will help you create your sitemap (another topic we’ll cover in week five), show you the top search queries used to get to your site and their position, links to your site from other websites and more. Using this site (or other analyzing site or program) will allow you to see what is working and what is not working in regards to your SEO strategy. You can then make changes accordingly whether this be changing your keywords, resubmitting your sitemap, or even soliciting other websites for inbound links.

The final part of a good SEO strategy is monitoring. Once again using Google Webmaster Tools (or other preferred programs or sites) will be key in monitoring your SEO success. You’ll need to adopt a wash-rinse-repeat type of attitude on SEO. It won’t be enough to just do it once and call it good. SEO is a constant battle between you and your competition. Just letting it go will ensure your fast fall in the major search engines listings. That’s where your choice of monitoring/analyzing program or site comes in. You should choose one that will make this part an easy ongoing task.

Your SEO strategy basically will help you ensure the success of your SEO campaign. Just remember to create your to-do goal list, assign tasks to your goals, analyze your efforts and continuously monitor.

Next week: Optimization of your content – the smallest of changes can make the biggest differences!

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In the quest to advertise your website, you might be interested in all of the free and low cost methods on the internet. One of these is the use of free website directory submissions. Some argue that they are really of no worth whatsoever. For the amount of time the submissions take, however, submitting your website to these free directories is entirely worthwhile.

How to Pick Your Directories

You should be able to find many free website directories on the internet by doing some simple searches. You can also go to any online money-making website and find very long lists of free directories. There are thousands on the web.

Once you have your massive list of directories, how do you choose which ones to submit to? First, you must decide if the directories are general, which means that they include all types of websites, or niche specific. You should only submit to directories that cover your niche, or accept all niches.

Many webmasters also like to consider the PR, or page rank, or the website directory before submitting. The general consensus is that free directories with higher PR numbers will do more to assist your own site’s page rank.

What to Include in Your Site Info

When you submit your website to a free directory, you are usually asked for the same things. Number one is the name of your website. This can often include a very short description.

Example: Bob’s Ebooks – Information Resource

It will also ask you for keywords for your website.

Example: ebook, ebooks, information, resources

Then, you will have to pick the appropriate category for your website. It is best to pick the category your website actually fits into rather than the one you think will get the most clicks.

Example: ebooks, information products, or whatever topic the ebooks are about, such as small business, etc.

The last thing free directories usually want you to include about your website is a description. This is a small paragraph that describes your website. It should not be a list of keywords, but it should be keyword rich. It does not need to include the name of your website.

Example: This ebook superstore carries ebooks and information products about small business, ebook writing, and marketing techniques.

How Does it Work for You?

Free directory submission does two potential things for your website. First of all, you have the slight chance of your website information being spotted when someone comes to the directory to browse. This is a ‘slight chance’ because most directories are simply not visited by many people searching for sites. This is especially true of the smaller free directories.

The most important thing that free directories do for your website is increase the number of backlinks. Backlinks are the links that point to your website from other sites on the internet. Putting your website link onto many free directories can increase your site’s PR (page rank), and thus increase the search engine placement.

Submitting your website to free website directories works. In the quest for both web exposure and better search engine rankings, you could not find an easier method. Free website directory submissions are a great way to increase your backlinks and increase your website marketing.

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